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From Hawaii to Florida, Cut by Tolkowsky Retailers Experience and Amazing 1st Holiday Season. The consumer response to the Cut By Tolkowsky series has been overwhelming resulting in sensational sales for the brand which launched this past fall. At press time, the numbers were still coming in, but the feedback has been unanimous. "This has become the easiest high end diamond sale we have ever made...it sells itself" reports one client carrying the Tolkowsky signature line. "Our clients are not looking for a gimmick; they are looking for the real thing, what can be more authentic than having an Ideal Cut diamond, cut by Tolkowsky themselves? My clients don't look for lithographs, they look for the original...in our business, this is as original as it gets." With a lineage that is unparalleled in our industry, it appears that Cut By Tolkowsky could not be better timed.

The Cut By Tolkowsky signature series consists of a core basic line of jewelery in which every piece of jewelry boasts a Tolkowsky Ideal Cut, Hearts And Arrows, Triple Excellent diamond. Tolkowsky is clearly on the mark as this selling season there were specific requests concerning the diamonds provenace and validation that the diamonds used were beyond reproach. Tolkowsky provides several documents offering assurances alleviating the concerns of the discriminating clients. As a DTC Sightholder and the owner of the worlds' most state-of-the-art manufacturing facility, Jean Paul Tolkowsky is able to track the origin of the stone from the mines all the way through the entire manufacturing process, and finally to each signature piece of jewelry in his collection. With this level of precise detail, the Cut By Tolkowsky Collection offers reassurance and consumer confidence in every purchase. Every piece of jewelry in the collection is accompanied with a Certificate of Authenticity and every loose stone is accompanied by a Birth Certificate (provenance report) confirming its conflict free status. Now, more than ever this message is an important one and critical to the diamond purchaser.

The signature series, Cut By Tolkowsky, touts the most precisely manufactured ideal cut diamonds set in a unique, hand crafted mounting. Tolkowsky is a direct descendant of Marcel Tolkowsky, the father of the world's original ideal cut diamond. Marcel's 1919 thesis Diamond Design holds tru today and is still considered to be the benchmark for ideal cut manufacturing in the industry.

The Cut By Tolkowsky collection is being made available to a limited number of select jewelers around the country, and regional exclusivity is a tremendous incentive for involvement.

www.tolkowskydiamonds.com